1. With over 1.49 billion active monthly users, Facebook houses practically everyone. So, you have the entire world for your audience. For the cherry on top, Facebook offers casino event pages and other strategies to reach out to your target audience using features that are either extremely cheap or completely free.

2. And since we are talking about free, who doesn’t like discounts? From a customer perspective, it’s a tendency to buy anything that comes with an alleged discount or freebies. Early bird discounts and word to mouth deals are the no-risk classics, but you could also try other offers that guarantee maximum participation.

3. A hashtag is the easiest way to create a #buzz. Create a crisp hashtag and use it everywhere, including the website you’re selling tickets on. It’ll register your casino event in the minds of your potential attendees and serve as a gateway when they want to actually register.

4. Getting them interested in the step second to grab their eyeballs. Your landing page should have one amazing image or teaser that gives the general idea about your casino event and aims at captivating the hearts of the audience. If you get them excited about the event, nothing can stop them from buying the tickets. Basically, show them what their money is worth.

5. Once you have their attention, tell them the finer details of what all they’re getting with their tickets. Wherever you’re selling your tickets, make sure the important details and descriptions of your casino event are available to the customers.

6. Use Yapsody’s social media widgets to share your casino events directly on your Facebook and Twitter once you’ve put them up on your Yapsody webpage. This will make sure your customers are updated about your casino events without delays.

7. Seek local media’s attention. Find bloggers, journalists, or shows that are related to the theme of your event or your industry, and request them to mention your casino event on their platforms. Give them the important details about your event – the what, where, when, and how – so that if their followers are interested, it’ll be easier for them to reach you.

8. Set your ticket prices wisely. Make sure the prices are worth whatever your event is offering them. At the same time, don’t keep it too low or you may come off as unworthy.

9. Your ticketing websites are only meant to provide you with a platform to sell tickets, so relying on them to also promote your event effectively would be foolishness. You know your audience better than anyone else, hence, your strategies are bound to work out. Also, emails from a ticketing service may also be regarded as spam by your customers.

10. Yapsody offers you 24/7 help through email and a live chat. You could also drop by at our office and seek our advice or just chill with us. Apart from that, our FAQ section, Support section, and blogs will help you optimize your promotional strategies in order to make your casino event a success. We can definitely get you all the ingredients you need, but coming up with the master dish is your act. And we trust our presenters to be amazing cooks that way!

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Now social media marketing is one of the most happening ways of marketing your casino event. Everyone you meet today has an account on at least one social media platform. If you use social media to reach out to your guests, then that provides for quicker event promotion. Social media is also cost-effective. Thus if you have a smaller budget for marketing, social media marketing is the right way to go. However, this is the internet. And on the internet, nothing ever really stops trending. You have to make sure you’re even isn’t in the news for the wrong reasons; here are a few tips to make the most of social media-

• Monitor the social media activity before you launch your marketing campaigns. Study the latest trends on social media. In other words, find out what’s trending which shouldn’t be too hard for you. Once you do, you can use this information to come up with better marketing strategies.
• Take measures to ensure your casino event starts trending. You must all be familiar with the concept of hashtags and how they help. Get an innovative event hashtag today, and make sure it catches up. When people buy tickets from you, ask them to share the news with their friends on social media and use the hashtag to do so.
• Share interesting event blogs on your social media page to spread awareness. If you share long monotonous blogs, no one’s going to read them. You’re going to have to keep them concise and interesting.
• Also, make way for post-event talk. Once the event has taken place, allow online discussions to take place. You could even have an event survey to find out if there’s scope for improvement. That way, you’ll have a fair idea of where you stand.

The social media platforms could be your playground; you just have to know how to play the game. If done right, this can be the best thing that happened to your casino event.

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WRITE ONE TO THE RIGHT ONES

Because promoting a Broadway drama at a rock concert event is so totally working out – not! When you think about your event, think about the kind of people who would want to attend your event. Approach your existing customers because they’re undoubtedly going to be interested in your event if they’ve held on all this time. As far as new ones are concerned, target the domains where your potential audience is likely to reside i.e. put yourself up on relevant websites where interested people are bound to stumble upon your listing.

#EVENT #HASHTAG #CLICHÉ #BUTWORKS

Agreed, hashtags can be really annoying especially when all the Instagram pictures are tagged with #instalike, #instacute, #instapic, and #instacrap. But that’s what is going to earn you followers. Yes, those hashtags are positively not getting you anywhere except spam, but a short, witty and crispy hashtag will do wonders. Your event hashtag is the one thing that people connected to your event are going to use for networking before, during, and after the event. Make sure it directly relates to your event, is easy to remember, and widely used across all your social media profiles.

HAVE THE RIGHT TRACK-TICS

Creating a hashtag is like putting your sandwich in the toaster. And if you don’t keep an eye on it, it’s going to burn down to nothingness. You have to keep a track of the progress your hashtag has made, and the concerns of your attendees. You can obviously have an automatic toaster that turns off when your sandwich is crisp enough, that is, use apps like Tweetdeck and Hootsuite to keep a check on your attendees’ conversations and your hashtag. And never forget the three R’s of Twitter – Respond to their tweets, Reciprocate by liking the good ones, Retweet the interesting ones.

LET THEM BE DEMOCRITICS!

If your event is one of the audience, for the audience, and by the audience, then you’re already a big buzz. Nothing pleases them more than being offered the privilege of choosing their own topics for the event instead of being expected to attend an event they don’t even relate to. Organize polls, forums, debates, webinars – ANYTHING – to get them to choose the things they are interested to witness during the event. On top of that, your speakers will already have an idea about the kind of questions and issues that they’ll have to tackle during the event, and this would give them a brilliant head-start.

WORK THE NETWORK

If events were just meant to gather knowledge, Wikipedia wouldn’t have had an existence at all. A secondary reason (that is as good as the primary one) why people attend event is to share, to connect, to get to know other like-minded people. And if you’re given a chance to come in contact with such people even before actually meeting them at the event, the cherry on the top is so much bigger than the cake itself! Hit some really great social event websites, create communities and help potential attendees to network before the event. This will definitely add a value to your event and isn’t that exactly what a buzz is all about?

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