Here’s Our Event Organizers Guide to Mastering Communication In The COVID Era:  

1. Increase Your Online Visibility

Online activity and the search for new modes of entertainment are on an all-time rise. Taking that into consideration, it’s your time to increase your brand’s online presence and visibility. We’re sure you’re keeping your social media channels active. But, what you really need at the moment is to break through the clutter of your competitor’s noise be heard by the right set of audience. 

You’ll find that our marketing suite of services has been meticulously designed to suit a diverse range of requirements unique to event organizers in the hospitality & entertainment industry. 

2. Engage With New  Online Communities

Whether you’re an event organizer with your own venue or an independent event planner hosting venues across different locations, you have to attract new audiences to your future events. And now is the time to spread the word and keep a pulse on the online communities.  

Surely, it’s not an easy task to engage with newer audiences while keeping track of essential business decision on the pipeline. Why not schedule a discussion with us to have our marketing experts handle your campaigns? 

3. Re-Engage with Your Patrons On A Personal Level

Chances are that you already have many of your events in the pipeline with tickets being sold out. Your loyal patrons will be looking for active communication from your brand for any sort of query and clarity. With our while labeled customer relations suite, you can engage with them about player services, hotel reservations, event ticket transactions, or even just general Q&A. 

We’ve put customer care at the forefront of your brand to help you acquire, engage, and retain your loyal patrons. Our experience in the hospitality and entertainment industries is complemented by a host of services such as White Labelled Customer Care, Customer Retention Programs, Inbound & Outbound Multi-Channel Support, and many more. 

4. Use Surveys To Understand Their Thoughts

Live streaming is peaking on every platform, whether it’s a wellness event or a live DJ stream. If you haven’t already hosted an online event, learn how you can Take the Virtual Route For Hosting Your Events.  

Apart from hosting web events, you can use our event ticketing system to build your own questionnaires & surveys to help collect important information from your attendees. Their feedback when it comes to their personal standards of hygiene and what they expect from your future events becomes a crucial metric for planning ahead. 

We hope our event organizers guide will help you ride through these critical times and come out stronger on the other side so that the hospitality and entertainment industry can shine again in the “new normal”.  Event organizers looking for a robust, cost-effective event ticketing system, can SIGN UP here.

Assistance & Recovery Program for Native American Casinos

In this climate of uncertainty, businesses worldwide have either curtailed their offerings or come to a standstill until further notice. Yet, acting purely out of our love and commitment to supporting our family of Native American Casinos in achieving a swift recovery, we are extending our existing suite of services to the Casino Assistance & Recovery Program.

Our program will help serve your business operations, optimize your existing processes, grow your profitability, and save costs significantly on the road to recovery. Remember to stay safe as we, as a community will come out stronger than ever once this pandemic passes away safely. Feel free to schedule a discussion with us and explore our tailor-made solutions.

Also Read: 

COVID-19 (Coronavirus) Resources for Event Presenters

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And these struggles have a defined presence in the world of Event Planning. If you’re an Event Planner, you know what I’m talking about, because you face these stereotypical remarks every day. Some even go to the extent of asking, “Event planning? It’s a hobby, right? What’s your real job?” and it’s the existence of this mentality that led to the existence of this blog. Let’s start with the first one, the ‘is it a real job’ thingy.

Event Planning is a job for Everyone!

No. Nope. Nada. As clear as that. For starters, organizing birthday parties is not the only job we do. As a matter of fact, event planning requires a person to have the traits of an artist, an entrepreneur, and a manager at the same time. Event planners usually complete their event management degree, and step into the industry only after an extensive work experience. Some of them even go for further studies in the same, like the Certified Meeting Professional (CMP). So, if anyone ever asks you if it’s a “real job”, you’ll have a degree, a heavy resume, and a five-digit salary to answer that for you.

It’s so much fun! Not.

Possibly, the only fun thing about the job is the result, the end product, the event itself. Everything before that is one big ball of stress. Tight schedules, unimaginable deadlines, following up on hundreds of people, setting up meetings, and the worst of all, getting people to work – that sounds like everything but fun to me. And even after all that, you never know how much it’ll be appreciated because a thousand people will have a thousand ways of judging the event. Stating statistics, it’s been found that around 80% of event organizers dealt with stress issues at their jobs. On the flip side, though, 87% were content and happy with their jobs and 90% said they’d recommend it as a career option. Bad, eh?

You have Flexible Work Hours AND You’re Complaining?

Yes, because “flexible work hours” definitely eliminates the 9 to 5 routine, and brings along taking urgent calls during meals, responding to emails while on an outing, and sending texts while watching TV. Event planning takes you places, literally, and you get to meet a lot of new people and eat exotic food. But, you never get to sit back and relax because the work is not done till the event is. It was found out that many event planners work up to 17 hours a day, and some even go on to pulling all-nighters for four nights in a row to make the event a success. How well are you enjoying holding on to you 9 to 5 job, then?

Cha Ching and Ba Bling!

It’s widely believed that event planners are all about glamour and money. To a certain extent, that is true, but ‘all about’ is a definite myth. Now, since you know the number of hours and days we have to put together to earn those dollars, you’ll realize that the amount we make per hour is not something that qualifies as “well paid”. Event planning is an exciting job filled with thrilling experiences, which is why spectators only see the glitter on the stage. But, nobody realizes how many efforts it took at the backstage to make it happen.

Superficial, Carefree, Frivolous – that’s an Event Organizer

This one’s the last and the biggest myth about us. The very job of an event planner is to make the best out of whatever they get. It’s our specialty to pull off a grand event even with a stringent budget. Because we are well connected with professionals in every domain, it is easier for us to arrange for the best services under the budget constraint. The market being constantly on the rise, event planners have to struggle to keep their purses’ strings tight. You might want to reconsider those adjectives now, wouldn’t you?

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For those of you who are not yet taking advantage of social media, here are some simple tips for using social media to enhance awareness and attendance for your events:

• Post your events to Facebook and Twitter so that customers can share with others that they will be attending.  This is a source of free promotion in the form of an endorsement from someone that people trust. In this way, your event reaches out to a larger audience and makes it more discoverable and enticing for others who did not know about it.
• Promote your Twitter #hashtag. This encourages your attendees to be part of the event by asking questions and posting comments.
• Just because the event is over doesn’t mean your job is done. This is a great time to use social media to get feedback and upload videos and photos to highlight the event in order to maintain a relationship with your attendees for future events.  You should also post images on popular image-based social platforms like Pinterest and Instagram.

Yapsody allows you to increase your social media presence by providing options to publish your events from Yapsody directly to Facebook and Twitter.  This keeps your fans and followers informed about all the latest upcoming events. Customers can also book tickets from Facebook by clicking on the ticket links, which will redirect them to your Yapsody Online Ticket Store.

At Yapsody, we continuously roll out new social media features as we do our part to help you “Own Your Ticket” through social media!

Be sure to visit us on Facebook, Twitter, or our website for all of your event-planning needs.

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