When it comes to making payments, Yapsody offers multiple choices to your event attendees like Credit, Debit, and the “Pay Later” option. As an event planner, you have the flexibility to enable these payment methods from our Virtual Box Office.  This blog will focus on selling event tickets online by integrating PayPal for accepting payments.

Set up a Premier or Business PayPal account

Set up a Premier or Business account, if you haven’t already. Yapsody doesn’t have its own Payment Gateway but you can link your Business PayPal account to process payments.

Verify Your Account

Make sure that your account is created and verified before you start selling tickets. You’ll receive a confirmation email from PayPal. 

Yapsody Integration

After setting up your Premier or Business account, follow these steps to request your API Username, API Password, and API Signature.

Go to their website and log into your account

Click on the “Tools” option at the top of the page

Select ‘All Tools’ option from the drop-down menu shown under ‘Tools’

Scroll down the page and click on “API Credentials” option 

 You’ll see multiple options like Pre-built Payment Solution, PayPal Checkout SDK Integration, and NVP/SOAP API Integration. Select the option View/Request API Signature under the option NVP/SOAP API Integration.

Your API credentials will be displayed to you. Click on ‘Show’ to view the API credentials.

Once you’ve set up a PayPal merchant account, you will receive the API credentials that you need to enter in Yapsody. 

Note: When you use PayPal, it automatically deducts its payment processing fee before depositing the funds into your account. You’ll also be collecting the Yapsody Processing & Flat Fee for which we’ll invoice you for at the end of each month.

Sign up now and start selling concert tickets via PayPal. Yapsody supports 170+ currencies and over 10 payment gateways such as PayPal, Stripe, Braintree, WePay, and more for you to choose from. As we head off into the Holiday season, your community might be anticipating the next big bash. If you’re an event presenter looking for that competitive edge,  get a flat 25% off on your ticketing fees by using our holiday promo code –  HOLIDAY25

The post Using PayPal to Sell Event Tickets and Getting Paid appeared first on Yapsody.

Find Yourself a Valentine

I mean, a Valentine for your event – a partner who does not belong to the same industry (and hence is not a competitor). You can offer their products at your event for a discount, while at their store they could offer a discount code for tickets to their customers. Basically, you build a symbiotic relationship with them. Make sure you’re choosing partners that innately draw couples during the Valentine’s season – cafés, theaters, confectioners, gift shops etc.

Offer Seasons Freebies

Go a little beyond greeting cards and give away special notepads or other trinkets that carry the essence of Valentine’s Day in them. You can either send these over to your registrants after they’ve registered, or you could give these away during or after the event.

Host a Competition

Organizing a creative competition based on the Valentine theme will attract your target audience and also the media. Competitions that are quirky, like the longest kiss or the best proposal, will be enthusiastically received by all kinds of couples. You need not have the competition at a physical location; you can always use your event’s Facebook page, Twitter handle, or YouTube channel for the same. Hosting the contest before your event will give it massive promotion and provide a build-up for it. Announcing the results of the competition during the event will also boost up event ticket sales.

Be an Early Bird

Early Bird is a concept that is not only meant to be a ticket category. To make sure you’re creating a buzz about your event, you need to start early with the promotions. Right after New Year, start telling people about your event so that whenever they think about planning how to spend their Valentine’s, they instantly get reminded of your event. Send customized post-cards and newsletters, put up banners and flyers in target locations, and maybe send over special hampers to your past attendees who have attended a lot of your events.

It’s okay to be a little repetitive as long as you’re not annoying your target audience. Always having a high sales pitch might irritate your potential attendees and drive them away, so come up with fun stuff that they’d want more of.

The post Valentine’s Day Event Ideas for Event Presenters appeared first on Yapsody.

Everything depends on what are your goals for the event. If someone is planning to create a small event, his/her needs will be completely different from the person who is planning to arrange a large conference. In short the needs would be different for both the event organisers. So if you’re planning to create events to reach your target audience, this is the time where you get to grow your community and meet new people.

So now you simply need to decide which platform best fits your needs as an event organizer.

Here are a few things to remember:

•   Make Your Event Page more appealing.

While surfing isn’t it nice to see something, which is more appealing to eyes. The best way to sell tickets online is to look at the minute details of your event page which includes the venue details, event description, photos, and the location. If the page visitors share something that looks great on your event page then indirectly it is “WORD OF MOUTH” for your event. In short a good event page reflects the personality of the Event Organiser.

•  Catchy Images & Videos

How boring will a page look without images, something like a bride without make-up? Sounds funny! But, then that’s true. Event page without images & Videos will almost look like an Application Form.

Events are all about experiences. While selling tickets to an upcoming event make sure you show a glimpse of what the event goers are going to experience rather than trying to explain it more in words. This will create excitement among the event goers as in what more to expect.

•  Responsive Event Page

If someone buys your event tickets, as soon as they hear about it, you’ll sell more tickets! So for such reasons the event page needs to be more mobile friendly. Such event pages that are highly optimized eliminates frustration from the buyer and tracks hold on ticket sales as soon as people are eager to know about the event.

•  Social Sharing Tools

Try broadcasting your events on various social platforms like Facebook Twitter, Google plus, Pinterest etc. This helps in increasing your event visibility on various social networking platforms and creates awareness about the upcoming event. This will give you a better sense of what other people think about your event and eventually it will help you to boost your Event ticket sales.

•  Email Invites

Email marketing is an effective way to promote your event and reach out to maximum attendees. A personalized invitation makes the recipient feel wanted and can compel him or her to register for your event. Keep email invitation to the point. Email invite should clearly highlight the event details and explain about an event in brief.

To provide additional information about your event, link to an event page. Before Sending email invites, make sure the registration for your event is open and ready to accept the attendees.

Promoting an event isn’t that simple. Use these five tips to boost your online event ticket sales!

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