MasterChef 

Food is a multicultural social glue that binds communities together. Masterchef fundraisers are perfect for supporting an upcoming local restaurant or any other cause. Gather all your foodie friends and family to participate with an entry fee. It could be a food fest too if the nearby food joints sponsor and let teams participate in cook-offs based on their popular menu items. 

Musical Fundraiser

Benefit concerts are a great crowd puller. Whether you live in a small town or a huge cultural hub, a musical evening coupled with food and booze will guarantee a heavy footfall. Also, you never know which record label might turn up scouting for raw talent. Invite your local bands to rock out those riffs while the other participants have a go at the karaoke section. Keep the fundraiser open to a wide spectrum of genres. 

Casino Royale 

A bit of a posh affair, a black-tie affair themed around the British spy requires a lot of effort. With precise planning, a Casino Royale fundraiser offers dozens of ways to raise funds including poker tournaments, individual sponsorships, corporate sponsorships, and ticket sales. Keep these events high priced to keep the guest list exclusive and attract a wealthy roster. 

Movie Night 

With different genres to choose from, you can alternate your movie screenings based on the demography. All you need is a comfy location, inflatable movie screen, film rentals, and projection equipment. Setting up a private movie screening at a theatre that serves food and beverages also works wonders. Make sure you use Yapsody’s ticketing platform to streamline the process and get a FLAT 50% rebate. 

Trivia Night 

This one works well with smaller groups as a monthly affair. Hosting a trivia night for the history and sci-fi aficionados at your local pub or a pizza joint won’t pinch you financially as an event manager. A fundraiser like these harbors community building and brings a lot of business for the pub or restaurant which they can contribute to your cause as well. A win-win. Take our quiz if you’re a whizz-kid. 

Book Sale 

Another fundraiser that strikes a chord with the intellectuals and doesn’t demand strong finances. This fundraiser should bring together those who are cleaning out their bookshelves with those who like to read for a bargain price. Connect with your local authors, coffee shops, schools, and colleges to collaborate on the fundraiser. A book reading and signing should do the trick. 

Get Artsy 

Not every artist gets visibility for their work which is why these fundraisers work in their favor. Have an art opening where people buy a ticket to attend an auction of different art pieces. To make it more engaging, allow participants to try their hand at painting, pottery, calligraphy and so on. 

Go Green 

The need of the hour is saving our planet. A fundraiser in the form of a flea market that sells plants, organic and solar-energy products, seeds, and re-usable shopping bags are in demand. The proceeds should be directed towards planting more trees in environmentally sensitive areas. 

Gamers Unite 

You can start a general fundraiser or rally your fellow gaming brethren to launch a support campaign through an annual competition where a portion of their winnings is given away for charity. Approach gamers, YouTubers, and techies for these events for marketing it. 

Junk Donation Fundraiser

An old school trick that is relevant right now. Gather a group of volunteers that have the time and tact to go from door to door and round up unused junk like scrap metal, newspapers, and plastics. Bringing them to the recyclers will get a few extra bucks and make the community clutter-free. 

If you are an NGO or a non-profit company planning a fundraiser, you can avail 50% off on your ticketing fees with Yapsody's ticketing system for a streamlined process.
Click To Tweet

The post 10 Themes That Will Inspire Your Next Fundraiser appeared first on Yapsody.

VARIABLE ONE: THE MOTTO

Decide upon the purposes of your fundraising events – whether it’s only meant to be a charity event to raise money for a community or an NGO. Is it supposed to raise awareness of any kind, or is simply a way of reaching out to people to make them feel connected to your brand.

VARIABLE TWO: THE TARGET

Get all your committees together to work out the target amount that you look forward to raising at your event so that all your teams will have this amount in mind while carrying out their respective tasks. This will be the net amount you manage to raise, that is, the amount raised at the event minus your expenses.

VARIABLE THREE: THE BUDGET

Frame a budget that maps all sorts of expenses that you will be incurring – transportation, catering, security, entertainment, ticketing – to name some. As far as ticketing is concerned, you can always rely on Yapsody to not charge you for fundraisers, while you invest the same amount on other unique fundraising events.

VARIABLE FOUR: THE BENEFACTORS

You should be having a “host committee” comprising of the keynote speakers, donors, business tycoons, or celebrities, who act as influencers for your fundraisers. While they contribute a great deal to your event, they also increase your event ticket sales. For your benefactors, Yapsody lets you have a custom questionnaire to know them better.

VARIABLE FIVE: THE AUDIENCE

List out the audience you wish to invite to your fundraiser, whether it’s a general event that can be attended by anyone, or whether a certain group of people is supposed to be a part of it.

VARIABLE SIX: THE CHECKLIST

Next, you decide what kind of set-up you require, that is, the venue, date, time, theme, and food. Prepare checklists to make sure you’re meeting all these requirements.

VARIABLES SEVEN & EIGHT: SALES & MARKETING

Market your event on social media and make sure your promotions are catchy. Now that you have people who are interested, you need to have the best event ticketing software. With Yapsody you can accept donations of any amount using your Online Ticket Store.

VARIABLE NINE: THE GRATITUDE

After a great event, don’t leave your benefactors and team members sulking because you didn’t convey a simple “thank you” for their work. Make it a point to thank them.

Also, check out some of the easy and unique fundraising ideas for nonprofits and why it is important to Plan Your Fundraising event with Yapsody

The Yapsody ticketing platform is the ideal launchpad that can give your fundraising event ideas event a boost in the right direction. Get started today.

The post Nine Important Variables For Planning Fundraisers appeared first on Yapsody.

The two best things about Facebook adverts are that they’re targeted and they’re cheap, and you only need a Facebook Business Page to be able to use them. Their primary motive is to drive traffic to a specific landing page, and your ads will only appear in the news feeds of people who belong to your target audience. This is decided by their profile movements and demographics.

KNOW THY CUSTOMERS

This one gives me a déjà vu because I’ve already used the same subheading in another blog post, but it’s just so apt that I couldn’t control myself.

Facebook is a platform where people demonstrate their inclination towards a wide range of interests – favorite colors, shows, actresses, destinations and so on. All of this serves as data for you to formulate your marketing strategy to cater to your customers. One of the best ways to track down people who might be interested in your brand is by tapping on the followers of your competitors. For event presenters like yourself, you might want to catch hold of people who are interested in the kind of events or concerts you organize. If you’re hosting a fundraiser for a certain cause, you might want to place your ad in the feeds of those who are actively supporting the cause or have previously attended a similar fundraiser.

KNOW THY CUSTOMERS TOO WELL

Now there’s a subheading that’s not been repeated!

While Facebook adverts are cheap, having a very broad audience is definitely going to be expensive, even for Facebook ads. Try to be more precise with the factors that you use to filter out your target audience. Maybe these filters will not work the first time, so keep experimenting as you track your traffic. After a few tries, you’ll have a clearer idea of who your audience actually comprises of.

KNOW THY CTA

Am I overdoing the subheadings? Well, you’re still reading, so probably not.

Your Call-To-Action is the make or break point of your advertisement, so make sure you frame it wisely. If you want your ad to be noticed amongst a stream of Harry Potter posts and cute puppy videos, you have to make sure it’s tempting enough to be clicked on. Try publicizing a specific offer, like an end of season sale or a giveaway, because they usually catch attention.

PICTURES SPEAK

Your Facebook ads are going to be little square boxes with minimum number of words (20%, to be precise). So, if you want them to stand out, you’ve to make sure the imagery you use is catchy. Be bold with the colors and use pictures of people, because this provides a certain level of human intimacy. Also remember that you don’t have to be gaudy to be catchy.

ADVERTEST BEFORE YOU ADVERTISE

Before investing a huge amount in Facebook ads, allot a small test budget for a particular target audience and run your advert for around a week, use Ad Manager to track its performance and keep changing your strategy accordingly. Under Audience and Placement, you’ll get an insight into the age groups who clicked on your ads the most number of times, and also whether the clicks were on a mobile device or a desktop.

In Conclusion, Facebook provides a highly targeted platform for advertising. You practically get to customize all aspects of your ad campaign – how long will your ad run, how many people can view it, how much can you pay for it – and analyzing the results is even simpler. If you’re smart with the budget you invest, you can exploit all benefits that Facebook adverts have to offer.

The post A Crash Course On Facebook Advertisements appeared first on Yapsody.