BE BETTER THAN YOUR BEST

In this profession, everybody is trying to be the best, but nobody really reaches there. But, you do get to improve at every step of the way and, if nothing else, you can always be a better version of what you are. No matter how big or small an event is, you will be able to find out at least one place where you screwed up and one point where you completely nailed it. The key is to keep learning, whether it is from your mistakes or others’ experiences. Take up challenging events, read blogs and articles, attend events and make a mental note of how they are getting things done and don’t be afraid to try out something new. For all you know, it might end up being your “thing”.

STRIKE THE BALANCE

If you’re an event planner, you are very well aware of what the balance is. You are struggling to meet an immoveable deadline, you are living off planners and coffee, and you have just ceased any possible contact with your personal life – family, friends, or your own self. That’s pretty much every event planner’s life summed up. Though, that’s not how it is supposed to be. Incorporate activities for your physical and mental health into your schedule and this might mean relying on your team members for a little more work, but you have to stop obsessing and trust them. Let go off the unnecessary stress because even though it comes with the job profile, that doesn’t change the fact that it’s unnecessary. If you have to strike the balance, you have to give that perspective of yours a little twist.

CHOOSE YOUR EVENTS WISELY

Events that just come and go like a wind aren’t probably what you should be opting for when you’re trying to build yourself professionally. Sign up for events that let you engage with your audience. You can also try high end events like Live Music Events & Casino Events to switch your niche. Most importantly, though, learn to say NO. It’s an innate quality of an event planner to accommodate everything that comes his way. Even when your schedule is packed and you have a lot on your plate, you would still take up a job you’re not even interested in for a very less fee just because you can’t turn down a client or a colleague. Trust me (you will, because you have experienced this at some point yourself), you’ll only regret this later because not only will you get nothing from this particular event, you might also mess up other important jobs because of extra stress.

GO TECH-SAVVY

Not just because 94% of the event planners are doing it, but because it’ll really lift a great deal of load off your shoulders. Try building an event mobile app because that’s a really effective way to improve connectivity with today’s generation who don’t look ahead of their smartphones (quite literally). Refer to the Event App Bible for getting a deeper-than-the-Marian-trench deep insight into the market.

LEAVE THE RIGHT IMPRESSIONS

This might sound really crazy, but when you’re setting up and event and getting people to register, there are two times when you make “the first impression”. I say so because both these times, the impression that you leave is going to be equally important. First is when you’re getting people on your website and wanting them to register for the event i.e. online registration. Second is when your attendees are queuing up outside the gates of your venue and the situation becomes simply chaotic i.e. onsite registration. Focus on both these aspects equally.

GO AND GET IT!

It’s a fact that can be repeated a million times and it still won’t stop making sense – this is a highly competitive industry. But, that shouldn’t stop you from achieving what you’ve always wanted. If you’ve had your eyes on a client since a long time, work on a hundred ways of landing him. The only way to reach your goals is to go and get them.

SELL OUT

Don’t just aim to break even. For every event you do, make sure you’re working towards selling your event ticket entirely. Every event is different, and there’s no foolproof way to ensure that you end up selling out each one using the same formula, but keep reading and gathering tips that you can try out. At the same time, devise your own ways of working around all these events in order to get to a point where you can say, “Sorry, we’re out of tickets!”

STAND ON YOUR FEET, AND STAND TALL

Though it sounds scary, starting your own company all by yourself can be a life-changing decision for you. It’ll require a lot of thinking and business planning, but starting off something of your own can help you solidify those ideas that have just been floating around in your head while you were living someone else’s dream.

BE THE LEADER YOU’D WANT TO FOLLOW

Because it doesn’t matter whether you’re working for someone else or are your own boss, you’re going to have a team under you who’ll be looking up to you for inspiration. Always motivate your team members – appreciate them when they do something good, and when they don’t, remind them of the times they did.

CONCLUSION

These aren’t definitive goals that you need to stick on your bathroom mirror; these are outlines of the realistic goals that you’re going to bind with timelines and numbers and actually work to achieve them. All the best in your endeavors and a very Happy New Year, y’all!

The post New Year Resolutions For Event Organizers appeared first on Yapsody.

So, along with a big yay for all event presenters, I decided to give you guys the kind of information that would completely turn around the way you look at NYE events – the results of a recent survey of around thousand people regarding New Year celebrations.

It is a popular belief that a big chunk of people want their NYE to be packed with a lot of grooving and boozing, but the results revealed otherwise. Apparently, 73% of people said that a perfect New Year’s Eve would mean spending it with friends and family, while a good 63% only wanted good food. Apart from that, it was also found that 67% of the people wanted to celebrate their NYE at home, and 54% of the younger generation (18-24 years) would happily pass the alcohol. Isn’t this the kind of revelation that would make you somehow feel the Illuminati are behind it all?

Now that the results have sunk in, what are you going to do about it? There’s a lot that you could do to use this data to your advantage (since more than half of the population wants to celebrate at home, you HAVE to do something really great to get them out and attend your event), but I’d be more than happy to let you in on a few starters:

THE MORE, THE MERRIER

If they really want to spend their NYE with their friends and families, you should be targeting them with group offers and discounts. You could also give them VIP tickets so that they could have a personal space within the event to share with their close ones.

SHOW THEM WHAT THEY’RE MISSING OUT ON

Create what has popularly come to be known as FOMO, or Fear Of Missing Out, amongst your target audience. Show them videos of your past parties, feedbacks of your past attendees, pictures, slideshows – absolutely anything that would make them step out of their homes and participate in your event.

ACCOMMODATE DIFFERENCES

Since that sounds vague, let me be clearer – have multiple ticket types. While there might be quite a handful of your attendees who’d appreciate premium or VIP tickets at the expense of a few dollars, the rest might probably be wishing for an early bird discount. Make sure you divide your tickets into appropriate slabs and price them accordingly.

GOTTA MAKE THEM STAY

They might have enjoyed your party so far, but they might still consider returning to the comfort of their homes or being with their cozier group after the clock has struck twelve (and maybe just before that, too). If you really want them to stick around, make sure the live music is on and that you have food and drinks available. You could also partner with mobile stalls and small vendors to achieve this.

A BIG YES TO ‘NO ALCOHOL’

While beer and vodka make them look cooler, youngsters actually prefer being in their senses as the party goes on. After all, who wants to start a fresh year with a terrible hangover and a bucket full of vomit? Instead of just offering coke and water, expand your range of non-alcoholic drinks to include milkshakes, fresh juices, lemonade, green tea, and so on.

THE CRESTS AND TROUGHS OF TICKET SALES

When it comes to NYE events, people buy the event tickets only at these two particular times – one, immediately after the tickets go on sale and two, in the week the event is supposed to take place. If you want to stay ahead of the race, start selling your tickets ASAP and make sure you’re driving the audience to your page consistently to maintain the sales till the end.

In conclusion, you could actually think of more ways to throw a bigger bash this year and make the party a memorable one, but these six tips are more than enough to get you started, like the New Year!

The post Here’s What People Want At A New Year’s Eve Party appeared first on Yapsody.