Insight-Based Engagement

Data is a powerful tool for any event marketer out there. You need to understand why a particular event sold out and why it didn’t. And if it didn’t, did you ponder over your insights and reports to fulfill your attendee’s desires next time? 

We noticed a recurring pattern with our event presenters using our Event Tickets Reporting feature. 

Screenshot – Yapsody Dashboard

They customized their event marketing approach with data points to engage with the right audiences after every event they organized. 

Screenshot – Yapsody Dashboard

With real-time stats regarding inventory, sales, and accounting statistics, we witnessed this most-preferred feature to be a clear cut winner across all venues and events. 

Personalized Email Marketing

Personalizing content before shooting it out to your audiences changes the result of your marketing campaign. With our Mailchimp Integration, our event presenters produced some of the best lead generating email campaigns. The key to a healthy open rate was to add a personal touch with topical emailers. It was quite evident even in 2019 that email marketing will never go out of fashion for its brand awareness and lead generating capabilities.  

Event Marketing Services

A little push goes a long way in reaching that extra mile. All our event presenters did was create their events on our platform, and we provided a host of event marketing services that gave them that boost to reach a wider audience. We promoted their events on Facebook, Instagram and Twitter (and LinkedIn, depending on the nature of their event)

Screenshot – Facebook Marketing Insights

A few event promoters wanted the top slot so they leveraged our premium listing services and increased their visibility by 10x! Others wanted a blog post written exclusively for their event so our marketing specialists churned out blogs on our website reflecting pre and post-event related content that further enhanced their reach.

Apart from Facebook, Twitter and Pinterest, event presenters can now add their Instagram profile links to their Online Ticket Store. Should a ticket purchaser want to visit the presenter’s Instagram profile, they will now be able to without having to look up the profile on the Instagram app. With these services, we cut down on minutes of wasted time for all Yapsody users.

Google Analytics Integration 

If there’s one feature that is unanimously used by all our event presenters regularly, it’s Google Analytics and rightly so. Leveraging the mighty Google Analytics Integration, our presenters were able to:

• Get in-depth detail about how much traffic each marketing channel is contributing to their ticket sales.
• Track real-time sales conversions and create customized reports to understand the figures better.
• Find out how long your visitors spend on which page and which page is getting more traffic.

Ticketing Validating Apps

At Yapsody, we offer event presenters various Ticket Validating Apps to boost the ticket validation process. The end goal of any event is to be a success in the minds and hearts of your audiences. And it’s not gonna happen if you make them wait for an hour in a queue. Event ticketing apps make tasks like validating attendees, scanning tickets and reporting simple and quick. We continue to update our apps that make ticket validation a breeze. 

Personalized Chat Support

There was a rising trend in chatbot adoption but many event attendees don’t prefer a robotic problem solver. While automating customer service, it becomes important to address an attendee’s queries on a personal, empathetic level to make them feel valued. Our event presenters closed that gap through our Support team. Tactful customer support before, during, and after the event remains one of the key factors in making your event attendees happy. 

Cybersecurity

With data becoming an extremely powerful tool, handling sensitive data can be risky. From misusing third-party data to the exchange of data, it is challenging for event presenters to secure their events and attendees from cyber attacks. This is one of the many reasons why event presenters and hospitality enterprises trusted us with their ticketing and revenue generation. 

Yapsody employs a cross-functional team of specialists to oversee PCI Compliance and avoid credit card frauds. We are also GDPR compliant that keeps attendee information secure. Read Yapsody’s GDPR policy here. Through our super-secure platform, event presenters remain untroubled with their entire event creation, payment integration, and ticket selling process. 

Adding Events To Calendar 

We’ve witnessed our event presenters undergoing scenarios where their event managed to sell out quickly, but on the D-Day, they ended up with a few empty seats. Their ‘Early Birds’ forgot they ever purchased tickets. To remedy this, we added the ‘Add To Calendar’ plug-in on our platform to ensure their ticket purchasers never forget to attend events again. Once they’ve made a ticket purchase, attendees would receive a reminder for the event directly in their Apple, Google or Outlook calendar. This plug-in made life easier for presenters having a WordPress or Wix site.

Screenshot – Yapsody WordPress Integration

This plugin bridges the gap between the presenter’s WordPress or Wix platform and our Online Store to market their events on their website within a calendar. 

Screenshot – Yapsody WordPress Integration

This calendar dynamically display events on the calendar as and when an event is added, updated or deleted.

Screenshot – Yapsody Calendar

Global Language Selection On Mobile 

Our event ticketing platform facilitates the sales of over 1M event tickets for presenters worldwide. To ensure their tickets sales are not lost in translation, their event attendees can choose from over 15 global languages to view tickets on their Online Ticket Store on their mobile itself.

Yapsody Supported Languages

 This made it easier for Non-English speaking attendees to:

• Read event information & understand instructions. 
• View tickets and Generate e-tickets in their language. 

An event presenter’s ultimate goal is to bring people together for a shared experience and Yapsody leaves no stone unturned to elevate that event experience. 

These were a round-up of our most-preferred features used by event presenters on board with Yapsody. Want to integrate these features to elevate your event creation and revenue generation? Sign up now as a presenter and sell your first 50 tickets with NO ticketing fee + Pass On Fees & collect money directly in your favorite payment gateway account.

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While most of what we do is all about online ticketing and events, we offer something way more important with our utmost dedication and at no cost at all – our impeccable online customer support. Anything you find awry about our ways, you can always reach out to us via email or our online chat support. You must be thinking, “If email and chat support is what it’s all about, why am I supposed to be reading this blog post at all?” Because, we aren’t the only ones that offer email and chat support, but we have a lot of things about it that makes us special. And considering YOU are the ones who will be looking towards us for support, you deserve to know exactly what ALL it’s about.

WHAT IT’S “TECHNICALLY” ABOUT

Our support management is based completely on the ITIL and HDI support center standard framework. With our support service desk operating in a fully proactive mode, we’ve proudly achieved Actualized Maturity as per HDI guidelines.

Also, all our processes and practices adhere to the ITIL and HDI frameworks.

TALKING ABOUT PROCESSES AND PRACTICES…

…yes, they DO adhere to the standard ITIL and HDI frameworks, and here are some of them to prove that:

1. All our incidents (tickets, basically) are being recorded consistently in a professional manner.
2. All these recorded incidents are identified and categorized based on a well-developed scheme.
3. By adopting the ITIL framework we ensure that we follow the Incident Lifecycles Management that includes the following processes:

• Opening
• Monitoring Progress
• Resolution
• Client Feedback

And all these processes are executed consistently with zero exceptions.

4.  Also, our support staff walks by the Service Desk Process, Procedures and Documentation laid down in ITIL.
5.  When we say we “strictly” adhere to the ITIL framework, even our Service Desk policies like Incident Management, Problem Management, Escalation Management, and Service Desk Management are included.

WHY “ADVANCED TECHNOLOGY” ISN’T JUST ANOTHER BULLET POINT

Nowadays, if you want people to think highly of your system, all you need to do is include a point that says “Advanced Technology”, and they’ll believe you. Because hey, nothing beats technological advancement, right? Well, we intend to make it clearer on our parts because blurred lines and vague bullet points aren’t our way of customer handling.

We offer you self-assistance tools like knowledge and data-based articles and FAQ articles. Also, we have set up the Business Rule in Service Management that performs the Triggering and Automation as per business requirements.

WHAT’S IN IT FOR US?

You would definitely want to know why we are making a big deal out of customer support, wouldn’t you? Because we have missions and visions of our own –

– We seek to offer exceptional customer service so that we never lose what’s the most valuable to us – your trust.
– We generate revenue by the optimum use of available resources.
– We conduct Satisfaction Surveys to recognize our Customer Feedback.
– We have a Quality Feedback for our QA team and a Product Feature Feedback for development and management.
– We support the testing of new products to ensure we always give out the best of what we offer.
– We participate actively in the Continual Service Improvement Process because we believe the best is always yet to come.

We, at Yapsody, believe in risks and challenges. But, at the same time, we would never let any of our customers suffer from any damage. Which is why we’re always here 24/7, offering you quality support, whenever and wherever you need us.

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