1. Making use of Images and Videos
Pictures and videos can always leave a deep impression. Take pictures or make videos to tell your story, to show what and how you are doing to help people. Your hard work and effort put in to help someone can touch their heart, and you never know, they may come forward to make donations and promote your event to raise funds.

2. Photo Tagging
Whenever you upload a photo about your event on Facebook, don’t forget to TAG. Recognise your event attendees, volunteers, sponsors, donors and everyone who are part of your event, tag them in the photos. They will feel really nice about it. It will be even great if you can add a line thanking them for their contributions.

3. Involve your Sponsors and Team
The more your posts and tweets get shared, it’s better for your fundraising event to get noticed. Apart from you doing your promotional activity, bring in your sponsors and the team involved with the event to help your posts reach far and wide. Prepare attractive videos, images, GIFs, or blogs so that they can readily send it across to their friends and followers. They will be able to show how actively they are involved and it may, in turn, earn them more followers.

4. It’s Trending
Almost everywhere on the internet, you can see ‘what’s trending’. So, why not make one of your ideas clicked and get it spread like wildfire. All you have to do is widen your scope of imagination and come up with something creative and unique to set a trend. Whatever idea you think of, it should be easy. People should be able to perform it without any hassle. Create a clear and distinctive hashtag of your challenge and attach it to every posts and tweets. If the challenge is engaging enough, it could encourage people to participate, and will definitely be trending.

5. Thanking your Donor
Let your donors know how much you are grateful to them for their contributions. You can do this by mentioning them in a special thanksgiving post or tweet highlighting their active involvement and generosity. You can select a nominee every week and appreciate them for always standing up for a good cause. The idea is not to lose such loyal frequent donors; but yes, before doing so, take their permission.

So, make your charity event a successful one using these simple tips

Also, Check out some of the easy and good fundraising ideas for nonprofits

The Yapsody ticketing platform is the ideal launchpad that can give your fundraising event a much-needed head start in the right direction. Get started today.

The post 5 Tricks to Promote a Fundraising Event on Social Media in 2020 appeared first on Yapsody.

The reason promotional giveaways are known as swag is because they are too cool to be true. Along with making your attendees happy, they also promote your brand. You know how, after a breakup, their gifts and letters always remind you of them because you continue using them? It’s pretty much the same reasoning, only less heartbreaking. Flyers and pamphlets only provide origami inclined uses, but promotional freebies will remind your attendees of the amazing event you hosted every time they use the products.

1. Gift Bags

Reusable tote bags that are branded and usually used for buying groceries can make awesome event swags. Give them out at the time of registration or during the event, and the attendees will also be able to use them to store additional promotional items from different stalls during the event. Also, you can already put in the regular freebies (pens, chocolates, keyrings) before handing out the bags. If these knickknacks exceed your budget, only give them to your VIPs. Customizing them for the special guests would also boost your brand’s image.

2. Flash Drives

Today, nobody can get enough flash drives. They are handy little digital packets everyone wants to carry along with them because you never know when you might need one. If you place an order in bulk for the one gigabyte ones, you can also get them at lower costs. Don’t hand out empty flash drives, upload promotional digital content like –

• Digital flyers
• Printable coupons or discount codes
• A calendar that includes upcoming events near me
• A digital brochure that gives an insight into the services your brand offers
• Sponsors’ brochures
• Audio or Video recordings of previous events

3. Notebooks

Android and iOS can launch as many notepad apps as they like, but nothing will beat the classic pen-and-paper scribbles and doodles. You can either give away the standard 8.5″ X 11″ notebooks, or the pocket-sized ones – both are equally efficient. Notebooks can also include promotional stuff like tear-out coupons or pamphlets. Hand them out with pens or place them on the seats before the lectures begin so that your attendees won’t have to rummage through their bags or sheepishly ask their neighbors for apparatus to take down notes.

4. Reusable Water Bottles

Because I’ve lost most of my money in the form of water bottles. Giving away plastic, reusable water bottles promotes the fact that your company endorses eco-friendliness. They are also budget-friendly and save you from the trouble of handing out packaged water bottles because you can have dispensaries water stations where your attendees can refill their bottles.

You may want to replace plastic bottles with glass ones for VIPs because they are generally more expensive and aesthetic.

5. Seasonal or Location Centric Goodies

Bottles and flash drives can be used throughout the year, but handing out freebies that are specific to the season or location won’t hurt you in any way. In fact, they pass as better memories. For example, if your event is in Paris, you could give Eiffel tower charms bracelets, keyrings, coasters, or fridge magnets. And if it’s Halloween, spooky promotional stuff will only add more meaning to event “swag”.

6. Portable Chargers

The high utility of smartphones is often weighed down by their high battery consumption. If your event has made it big in the social media, most of your attendees will be blogging and tweeting about it during the event. If you hand these out in the middle of the event (that will be the time when most of their phones will have their red lights beeping), it’ll amaze your attendees by showing that you really care about the needs of your audience.

7. Snacks

No, I haven’t included this by mistake. Of course, you’ll be having a lunch break in between, but if it’s a long event, most tummies will be rumbling on an hourly basis. Hand out small snacks with promotional wrappers or package. These may include chips, cookies, fruit juice, or even gummy bears. Even though your logo will end up in the trash along with the wrappers, it’ll leave a lasting positive impression.

8. Umbrellas

After water bottles, these have cost me the most. If it’s a hot or rainy day, umbrellas with your company’s logo will be more than happily used by all your attendees. Even after the event is over, these umbrellas will keep providing you an outdoor promotion as long as they remain free of punctures. What better way to shine even on a rainy day?

9. Branded Earphones

During events, it’s extremely difficult to talk on the phone when the auditorium is booming with the speaker’s voice and an infinite audience chatter. So, giving away branded earphones will be highly appreciated by your attendees. Though headphones look like better choices because they provide more space for your logo, you should go along with earphones because with only one plug inside the ear, the attendees can always listen to the lecture with the other ear. You can have the logo on the casing or om a tiny label around the wires.

Pens and caps may still work, but they’re a little outdated. If you wish to emerge out of the ordinary, do keep aside a fraction of your budget to invest in these giveaways. Don’t see them as freebies, think of them to be promotional investments that’ll spread your brand awareness long after you’re done with the event.

The post Creative Giveaway Swag Ideas for Event Marketing appeared first on Yapsody.

Everything depends on what are your goals for the event. If someone is planning to create a small event, his/her needs will be completely different from the person who is planning to arrange a large conference. In short the needs would be different for both the event organisers. So if you’re planning to create events to reach your target audience, this is the time where you get to grow your community and meet new people.

So now you simply need to decide which platform best fits your needs as an event organizer.

Here are a few things to remember:

•   Make Your Event Page more appealing.

While surfing isn’t it nice to see something, which is more appealing to eyes. The best way to sell tickets online is to look at the minute details of your event page which includes the venue details, event description, photos, and the location. If the page visitors share something that looks great on your event page then indirectly it is “WORD OF MOUTH” for your event. In short a good event page reflects the personality of the Event Organiser.

•  Catchy Images & Videos

How boring will a page look without images, something like a bride without make-up? Sounds funny! But, then that’s true. Event page without images & Videos will almost look like an Application Form.

Events are all about experiences. While selling tickets to an upcoming event make sure you show a glimpse of what the event goers are going to experience rather than trying to explain it more in words. This will create excitement among the event goers as in what more to expect.

•  Responsive Event Page

If someone buys your event tickets, as soon as they hear about it, you’ll sell more tickets! So for such reasons the event page needs to be more mobile friendly. Such event pages that are highly optimized eliminates frustration from the buyer and tracks hold on ticket sales as soon as people are eager to know about the event.

•  Social Sharing Tools

Try broadcasting your events on various social platforms like Facebook Twitter, Google plus, Pinterest etc. This helps in increasing your event visibility on various social networking platforms and creates awareness about the upcoming event. This will give you a better sense of what other people think about your event and eventually it will help you to boost your Event ticket sales.

•  Email Invites

Email marketing is an effective way to promote your event and reach out to maximum attendees. A personalized invitation makes the recipient feel wanted and can compel him or her to register for your event. Keep email invitation to the point. Email invite should clearly highlight the event details and explain about an event in brief.

To provide additional information about your event, link to an event page. Before Sending email invites, make sure the registration for your event is open and ready to accept the attendees.

Promoting an event isn’t that simple. Use these five tips to boost your online event ticket sales!

The post Tips to Boost your online event ticket sales appeared first on Yapsody.

• Google AdWords: Nowadays, Google is synonymous with ‘search’ since at one time or other; everyone uses Google to search for something. Google AdWords can be a great help to target your customers effectively and increase your ticket sales if you use the keywords correctly and properly. To learn more about how to get the most out of Google AdWords, check out Google Business Solution.
• Social Media Contest: Running a contest that people can enter to win free tickets is a great technique to increase customer involvement and word out about your event. You can merge social media and contests to create buzz. For example, one idea might be to ask your customers to share your event with their friends and encourage them to attend the event and on every conversion, they will get certain points that they can redeem on next ticket purchase.
• Email Marketing: Compile an e-mail list of target customers whose contact information you have acquired over the years through things like sign up forms, contents, data mining, inquiries, etc. This is a potential gold mine of prospective customers. Send out an email newsletter to your prospect list and include attractive discounts and offers. Encourage quick action by providing redemption deadlines.

Sometimes these marketing and promotional efforts are counteracted by the dreaded convenience fees, ticketing fees, print at home fees, etc. that many ticketing companies charge. However, we at Yapsody respect the art of selling tickets and fans’ rights to attend their favorite events without having to pay inflated third party fees. Use Yapsody’s online event ticketing system when selling event tickets because event tickets without any extra fees get customers’ attention and provide huge incentive for fans to purchase event tickets.

The post Ways to Increase Ticket Sales for your Events appeared first on Yapsody.