Social Media Promotion – Yapsody https://www.yapsody.com Ticketing Portal Wed, 20 Nov 2019 11:32:17 +0000 en-US hourly 1 https://wordpress.org/?v=5.4.2 https://www.yapsody.com/wp-content/uploads/2017/09/favicon.png Social Media Promotion – Yapsody https://www.yapsody.com 32 32 Strategies to boost your Mobile ticket sales in 2020 https://www.yapsody.com/ticketing/blog/boost-mobile-ticket-sales/ https://www.yapsody.com/ticketing/blog/boost-mobile-ticket-sales/#respond Tue, 17 Jan 2017 04:04:22 +0000 https://blog.yapsody.com/?p=1552 Smartphones with its sheer use are the best way to reach to your audience. The percentage of people buying tickets through mobiles is increasing exponentially. Statistics show that 33.7 percent...

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Smartphones with its sheer use are the best way to reach to your audience. The percentage of people buying tickets through mobiles is increasing exponentially. Statistics show that 33.7 percent of all online traffic is driven by smartphones compared to 12.7 percent of tablets.

Air tickets, recharges, movie tickets, event tickets, anything you wish to sell, if you offer a simple, pain-free mobile option, chances are high that it would boost your ticket sales.

Take a look at the below mentioned tips on how you can boost your mobile ticket sales

  • Optimize the site for your mobile viewers. This one’s the first basic step to make it attractive for your customers to buy the tickets. They need to be driven into a seamless and uncomplicated journey as they would have with their desktop viewing.
  • Social media promotion is a must if you want ot boost your sales. Incentives always work wonders for boosting your mobile ticket sales. Offer incentives, promotions and attractive vouchers, exciting offers on special days to grab more eyeballs to your event. Use facebook, twitter, also share videos on Youtube and feature your event by offering attractive vouchers.
  • Facebook, with its sheer reach and connectivity can be the strongest tool for boosting your sales. Create a facebook event and publicize it.
  • E-mail is a technological staple and it can be pretty much taken for guaranteed that many of us once we wake up reach to our phones and look into our mails. Use hyper short subject lines with a language that hinted to special offers. When the recipients are being addressed personally, chances are there that they would view the message to other messages. This makes e-mail marketing strategy is definitely a hit to boost your ticket sales, but in order to reach to the modern audience, inundated with emails, consider being creative.
  • Feedback is the most useful tool to understand what your customers think of their mobile ticket experience. Keep a small checkbox at the end and ask them about their mobile ticket experiences.

With mobile digital marketing becoming more and more customer driven, it is quintessential that you adapt to the ever evolving technology. It needs enough consideration that you provide all the necessary details and make the site the least complicated to boost your sales. Look for the potential customers, and use all marketing channels so that you can sell a ticket or two through online ticketing system.

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Event Promotion Strategies for Successful Event Marketing https://www.yapsody.com/ticketing/blog/five-tactics-for-event-promotion/ https://www.yapsody.com/ticketing/blog/five-tactics-for-event-promotion/#respond Tue, 15 Sep 2015 11:53:42 +0000 https://blog.yapsody.com/?p=730 You can have a killer line-up and a flawless ticketing page, but without a social media event promotion plan, your audience won’t know about your event. Word of mouth used...

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You can have a killer line-up and a flawless ticketing page, but without a social media event promotion plan, your audience won’t know about your event. Word of mouth used to work well but in this age of sold-out ticket phases, building the initial hype online that follows up to your event is absolutely crucial. Read on to discover event promotion strategies that you can try for successful event marketing.

1. #Promotion

If you don’t have a hashtag for your event, create it. Posters, flyers, tweets, pictures, emails – anything related to your hashtag should be posted along with your event hashtag. Ask your friends, relatives, sponsors, speakers, colleagues, and employees to use it whenever they are talking about the event. If your hashtag is a buzz, your event is going to ‘bee’ awesome. Sometimes, event promotion websites pick up your hashtags and tweet it.

2. If Money Speaks, Influence Sings.

Reach out to influencers related to your event using websites like www.buzzsumo.com, and ninjaoutreach.com. Gently convince them to spread the word about your event in return for free event giveaways, or simply ask them if there’s anything you can do to return the favor. Don’t push them, though, as it might have an adverse effect on the  you present.

3. Chat ‘em up!

Leave comments in popular blogs and forums that are frequently visited by your target audience. You can answer relevant questions on Quora and contribute regularly on Facebook groups in order to get recognized amongst your potential attendees. This will boost your Facebook event marketing and mark you as someone who’s reliable and approachable.

4. Be My Guest!

After many interactions, you’re bound to find an interesting and relevant topic to write a guest post on. These are typically 500-1000 words long, and you can send them to blogs where you’re active or the blogs that usually post similar content. If they agree to put up your post, you’ll be able to tap their followers for your own event or concert. And even if they don’t, you’ll still have some fresh content for your own blog. It’s a win-win, anyway, so why not?

5. Three Wise Men

Call up 3 sponsors, speakers, or event partners, and see what’s up with them. Maybe they are stuck in a tight spot with their roles at the event and could do away with some help from your end. Try to help them out if they need anything, and this will let them have a positive outlook towards you and the event. And, who doesn’t like talking about good things?

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Tips and Tricks to Promote Events Successfully https://www.yapsody.com/ticketing/blog/tips-and-tricks-to-promote-your-event-successfully/ https://www.yapsody.com/ticketing/blog/tips-and-tricks-to-promote-your-event-successfully/#respond Thu, 06 Aug 2015 09:35:48 +0000 https://blog.yapsody.com/?p=659 Yes, yes, let me explain. No, it has nothing to do with Halloween. Yes, it is about “Tips and Tricks to Promote Events”. In fact, it’s ONLY about event promotion...

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Yes, yes, let me explain. No, it has nothing to do with Halloween. Yes, it is about “Tips and Tricks to Promote Events”. In fact, it’s ONLY about event promotion – these are some handy “tricks” you can use to host a successful event, and success is always followed by “treats”, isn’t it? Hence, the title. (Please continue reading, I swear it gets better than this.)

Get Site-d!

Your website, or your online ticket store, will probably be the first SIGNIFICANT impression that you’ll make on your customers. So, make sure you make a good one. When you register with Yapsody, we don’t just give you a platform to sell tickets – we give you an online ticket store with a customized URL (e.g. www.yourevent.yapsody.com) where your customers can

  • Interact and connect with you in your local language (Click Here to check if your local language is supported by Yapsody)
  • Add multiple events to the Shopping Cart so that they can Check Out with a single transaction
  • View entire history of their past transactions, and of course
  • Buy tickets!

You can also have a customized section for FAQs to answer possible queries of your customers.

Social Media

Social Media is just never enough promotion. Never. Enough. It is the easiest way to spread word about your event and reach a large audience. Plus, it’s much easier for someone to simply click the “Share” button to let people know about your upcoming event or concert, than actually talk and explain. Yapsody provides you with Social Media widgets that help you with your promotion. You can embed these buttons in your Facebook page, your blog, your Tweets and divert traffic to your website, registration page, or online ticket store. And there is no known job that can’t be done with a few buttons set loose, is there? *wink*

Because Sharing is Caring

Get out there, be a good kid, and share your event on social event sites like www.eventful.org and www.upcoming.org. These websites allow you to publish your event details in order to drive more traffic and increase your target audience reach. Thankfully, a lot of them are free and let you put up your description, event date, time, venue, pricing, and website address.

Did someone say “free”?

The moment you read that the social event sites are free, you’re already Googling your way through twenty of them. So, why not give back some free stuff to the virtual world as well? Discounts, promotional coupons, freebies – they are little packets of happiness. People love free, no matter what it is. Yapsody lets you add different types of discount offers to your tickets: early purchase, group discounts, promo codes, and a lot more.

The “E” in “Email” stands for “Evergreen”

Emails always work. And when I say ‘always’, I mean it. You can easily import your customer list into your MailChimp contact list with our easy-to-use integration tool. Use it to send across event updates, newsletters, and interact with your customers easily. Frequent emails show you care, and that you are active. With blue ticks and ‘Seen’, people have grown used to instant responses.

Many of them might be old-school knew-that-one-already tips, but they still work. And I’m sure they always will. Just like my jokes. My jokes don’t work? Maybe because I don’t pay them enough! Okay, maybe I should take that one back. *facepalm*

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Widgets – Event Promotion Tools For Event Presenters https://www.yapsody.com/ticketing/blog/yapsody-event-widgets-new-event-promotion-tools-for-event-presenters/ https://www.yapsody.com/ticketing/blog/yapsody-event-widgets-new-event-promotion-tools-for-event-presenters/#respond Wed, 13 May 2015 12:07:28 +0000 https://blog.yapsody.com/?p=539 WHY? We realized it was high time you stopped experimenting with useless techniques to promote your event on Facebook, Twitter, Blogger, WordPress, and virtually every other social media platform that...

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WHY?

We realized it was high time you stopped experimenting with useless techniques to promote your event on Facebook, Twitter, Blogger, WordPress, and virtually every other social media platform that you can think of. Honestly, having a ten-line instruction set to guide your audience to your online ticket store is definitely not working because nowadays, people don’t even read their medical reports that sincerely. It doesn’t matter how rich or witty your content is – if it’s not a click away, it’s no good, anyway! To overcome this major blunder, Yapsody decided to come up with Widgets to make social media promotion a lot easier.

WHAT?

Yapsody offers you two essential widgets that are very effective and make event promotion look like a cakewalk:

  1. Text Link Widget: You can have a text link that can be shared in your Facebook posts, your tweets, or your blogs. This is a direct hyperlink to your event details.
  2. Button Widget: Yapsody generates a source code for you to integrate on your official site. This way, you can have a customized button on your website to link to your event instead of boring text URLs.

HOW?

Once you’ve set up an event at Yapsody, you just need to follow these simple steps to get your Widgets:

• Click on the Event you wish to share, the details of which will be displayed on the right hand side.

• Click on “Edit” on the top-right corner.

• The Events Summary will open by default. Select the “Widgets” option.

• From the two options of Text Link and Button Widgets, select whichever you want to use.

• When you select

a. TEXT LINK WIDGET:

Click on “Generate Code”. Use this code across social media platforms and anyone who clicks it will be redirected to Yapsody to buy event tickets.

b. BUTTON WIDGET:

Click on “Generate Code”. Your Development Team should use this code to integrate the button on your official website.

WHEN?

Well, this section is as useless as the techniques you’ve been playing around with to get a better grip on your social media promotions. Of course, the answer is – NOW! If you have an event and want to go about promoting it, go ahead and use those widgets to make things a lot easier for you. After all, why would we have them in the first place if they didn’t help our presenters? So, stop fidgeting and start widgeting right away!

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How to Use Pinterest to Promote Your Event https://www.yapsody.com/ticketing/blog/pinterest-is-an-awesome-tool-for-event-promotion/ https://www.yapsody.com/ticketing/blog/pinterest-is-an-awesome-tool-for-event-promotion/#respond Fri, 09 May 2014 09:51:32 +0000 https://blog.yapsody.com/?p=242 Pinterest is one of the fastest growing social networking websites.  It acquired 10 million users in 9 months and recently they unveiled their newest feature, Place Pins. In this blog,...

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Pinterest is one of the fastest growing social networking websites.  It acquired 10 million users in 9 months and recently they unveiled their newest feature, Place Pins. In this blog, we will explain you can utilize Pinterest and its “Place Pins” feature to promote your event and get maximum exposure.

  • Pinterest added a new type of pin called Place Pins, enabling users to map out the locations of all the items they share on their pinboards. For example, if you pin a photo of your event or the artist performing in your music event, you can also add the venue location to a map on your board. Creating a board of Place Pins is easy. Just select Add a map when you create a new board or Edit an existing board’s settings. After that, you can map all of your new and existing Pins on the board to help plan your next event.
    If you have a list of favorite places to organize your events or a few locations that you always recommend to people, use Place Pins to showcase all of the venues in one single place!

  • Use Pinterest Hashtag (#) to define words for search results. For example, if you want to be found under “California”, use “# California” or “# California event” in your event location description. Similarly you can also use @tag to mention any specific Pinterest user, regardless of whether they are following your board or not
  • Making a Pinterest board and submitting event photographs. Make sure that the images you post are attractive in order to develop a strong following.

The old saying that “a picture is worth a thousand words” rings true when using Pintrest to supplement your event promoting efforts.

Be sure to visit us on Facebook, Twitter, or our website for all of your event-planning needs.

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