1. Figuring which One to Go for

It’s difficult to figure out which social media site is best for your business. But, every S has a unique feature and offers something to their target audience. What works for one may not work for the other. In this case, Google Ads is a key tool to understand your target and effectively run your business.

It’s best to decide which site to go based on your product needs and demographics. Look for sites that let you showcase your organization on a large scale. An event organizer will prefer to use Youtube, Instagram, Tumblr, and Facebook over LinkedIn, which is more for professionals. And for inspirations, ideas and to keep a tab on competitors, Pinterest is a useful site. ‘Pin it’ whatever you think it will serve your purpose.

2. Getting your Audience Hooked

To get online users to spend maximum time on your page and to have a good number of followers, understand your audience’s likes and dislikes. Your job does not end with posting videos, pictures or tweets; it is important to keep them engaging. Facebook, Youtube, and Twitter users are young and they like interesting videos, pictures and appealing content. Seek their feedback and be pro-active in replying to their queries.

3. Give and Take Process

Social media is a give and take process. Follow people on blog sites, Google+, Flickr, and other sites, and they will do the favor of following you. Start commenting, liking, and re-tweeting posts of others and in return, they will start visiting and commenting on your page. ‘Repin’ what others have pinned on Pinterest. This is a simple strategy to connect with them.

4. Mind what you Post

For the sake of making a campaign go viral, some organizations stoop low and resort to negative activity. Remember, what you posts are always under someone’s scrutiny. Your posts shouldn’t hurt someone’s religious sentiments or play with someone’s feelings and emotions. It’s better to remain true to yourself. Your social media tactics should be meaningful and add value to your campaign. Otherwise, you may even lose what you have.

The post Social Media Know Hows in 4 Steps appeared first on Yapsody.

In a survey conducted by SocialMedia Examiner, event presenters having more than 5 years’ were presented with 8 social media categories and asked them to rank them in terms of least used to promote their events. 

It turns out that the vast majority of event presenters don’t believe in social bookmarking and Q & A websites as vehicles for promoting their events.  Alternatively, no presenter was of the opinion that social networking sites have little use, and very few were of the opinion that image sharing and video sharing have little use for promoting their events. While forums and geo location may not be as popular, they nevertheless seem to have importance to a majority of presenters.

This is not necessarily to say that you should ignore social bookmarking and Q & A websites.  It could be that these are valuable platforms that are being grossly under-utilized for promoting events.  However, there is clear consensus among presenters that social networks, video sharing, and image sharing carry a great deal of weight, which is why Yapsody’s Facebook and Twitter sharing features allow you to easily keep your fans and followers informed about all your upcoming events.

Be sure to visit us on Facebook, Twitter, or our website for all of your event-planning needs.

The post Social Platforms That Event Presenter Can avoid appeared first on Yapsody.

Facebook, Twitter, LinkedIn, blogging and YouTube were the top five social media platforms used by event presenters since 2012, with Facebook leading the market. As expected, all of the other social networking websites are faded in comparison to these top five.

There was a survey, where event presenters were asked to select the single most important social networking websites for their events and because only one choice was allowed, the findings are revealing.
Nearly half of marketers (46%) chose Facebook as their most important platform, followed by blogging (17%), Twitter (15%) and then LinkedIn (14%). The above chart clearly mentioned that Facebook is the powerhouse platform for marketers. However, it is interesting to note the event presenters also understand the importance of blogging.

So if you are planning to join social networking to promote your events, make sure you should first target Facebook, Twitter and blogs to get maximum exposure. We at Yapsody also feel that Facebook and Twitter are two basic requirements for any event presenter to promote their events and because of that Yapsody providing options to publish your events from Yapsody directly to Facebook and Twitter.  This keeps your fans and followers informed about all the latest upcoming events. Customers can also book tickets from Facebook by clicking on the ticket links, which will redirect them to your Yapsody Ticket Selling System.

Be sure to visit us on Facebook, Twitter, or our website for all of your event-planning needs.

The post Best Social Networking Site for Event Presenter! appeared first on Yapsody.