Despite the uncertain nature of COVID-19, our event ticketing platform will be LIVE and our customer support team will maintain the same level of service excellence for our event presenters & their guests. We understand how this situation could affect you and your event investments which is why we want to help you out during this critical phase. 

Suggestions To Facilitate Your Event Ticketing During This Critical Period:

• Event Postponement
• Event Cancellation
• Precautionary Measures

Click here to understand how you can postpone events, refund tickets, and take precautionary measures. 

Also Read: 

COVID-19 (Coronavirus) Resources for Event Presenters

Availability of Our Platform & 24/7 Support

Yapsody is a global company, with employees in every department working in various locations.  Our engineering and support teams continue to be available to support our presenters and their customers around the clock through this challenging period. For our external technical service providers, such as cloud infrastructure vendors, we partner with only the most sophisticated, enterprise-grade, global organizations, who themselves have also been ahead of the curve in best-practices during this outbreak.

If you have any questions or concerns while following any of the above suggestions, please contact us at support@yapsody.com. Our support agents will be happy to assist you.

As one of the technology leaders in event ticketing, we are honored to partner with over 100,000 event presenters globally, providing a secure and trusted platform to power their events.

The post Our Commitment To Serve Event Presenters During COVID-19 appeared first on Yapsody.

For those who missed out on our January blog pieces, here’s a quick recap to get you up to speed.  

1.Your 2020 Event Venue Checklist

Understanding your audience persona and picking a convenient location that amplifies the WOW factor goes a long way in avoiding an unpleasant event experience.

Read more to update your 2020 event venue checklist. 

2. Planning A Soul-Stirring Pub Crawl In Your City

Your guests still not over your New Year celebrations? Plan a mind-bending pub crawl to keep the party going.

Learn how you can plan smart, manage it closely, and expect the unexpected. 

3. 5 Types Of Discount Options To Boost Event Attendance

Leave no stone unturned when it boosting your event attendance. Discounts are our event presenter’s best friends.

Learn which types of enticing discounts can be used in your favor. 

4. 9 Event Ticketing Features Preferred By Our Casino Clients

Only an event ticketing platform with the right set of features can handle casino events and their audience.

Glance through our features that elevate events for our casino clients. 

5. 7 Expert Tips To Handle Event Day Challenges

Event day jitters can affect the best of us.

Read our expert tips that will help you get out of tight spots and other event day challenges. 

6. 5 Must-Send Emails Before Your Event Happens

Are you someone who shines at the last moment? Victory is yours when you send these emails to your guests before the big day.

Check out these emails you should definitely be sending before your next event takes place.  

We hope these thought pieces elevate your event planning and ticket selling potential. Stay tuned and subscribe to our blog for daily updates delivered straight to your inbox. 

The post YapStories: Best Of January 2020 appeared first on Yapsody.

If we analyze the below pie chart we will find that the greatest revenue contribution to the event industry in 2012 was from men and women aged 21-45 years, who collectively spent over $11 billion and comprised approximately 50% of total industry spend.

However, while men and women aged 21 – 45 years may seem to be the high potential target, one must also consider the types of events that these segments prefer to attend.

According to IBIS World report, live music concerts and sporting events have predominantly targeted men and women aged 21 to 45. This has been the case over the past five years because this age group is most consistently employed and, thus, has the disposable income to spend on events.

However, the trends have been shifting toward targeting people over 45 who are often more established financially and have more available free time.

University undergraduates, age 20 years and younger diverge widely in line with the industry’s wide range of events. Customers at sports events are generally male and younger than customers of performing arts productions.  The average university undergraduate patron aged 20 – 21 years also attends a number of other arts performances, mainly musical concerts, theater and museums. There is another segment, female, unmarried and older than 35 who also prefer to attend these types of arts performances.

There is another segment that we can’t overlook — Corporates. Their support for this industry is usually in the form of purchasing premium seating (or private boxes) or sponsoring events. Corporate interest is most often directed toward large sporting events (which is separate and apart from sponsorship revenue). This segment is estimated to have generated 10.0% of revenue in 2012.

Hope you will find this blog interesting and helpful. Please share your comments and thought with us.

The post Best Target Group for an Event! appeared first on Yapsody.